Ideas, lessons and stories from the studio
Straight talk on branding, packaging, websites and launch campaigns, written by the team that designs them every day.
PackagingPackaging Design Cost in India (2026): A Complete Pricing Guide for Brands
How much does packaging design cost in India? See the six factors that set the price, what is included, hidden costs to watch for and how to budget.
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Real EstateWhat Makes a Real Estate Hoarding Work? 6 Lessons from Our Launch Campaigns
Site hoardings are read in seconds, from a moving vehicle. Here are six design lessons from our real estate launch work in Vashi and Pune that keep a hoarding clear and memorable.
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PackagingPackaging Design Checklist: 10 Things to Check Before You Go to Print
A practical pre-print checklist for D2C and FMCG brands, from dielines and legal panels to colour, barcodes and sample proofs, so your packaging reaches the shelf right the first time.
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BrandingHow to Choose a Branding Agency in Navi Mumbai: 7 Questions to Ask First
Choosing a branding agency is a big decision. Here are seven practical questions to ask before you sign, from process and file ownership to what happens after the logo.
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